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Shift to Online music Streaming has been a Boon?

 Music is very diverse, in terms of distribution, monetization, and opportunities. The Internet has changed so many aspects of media consumption including the music industry. Music labels like Photofit Music Company, and the producer Suresh Bhanushali are being consistent about the vision and exploring the growing popularity of streaming platforms.          




Online streaming has definitely proved to be a boon to an artist. Young musicians not only get a platform to showcase their talent and create their own fan base but also can start getting profitable with it. Earlier it was the musical copy of albums that were the profitable source for musicians however there has been a steep decline over years and now that has been taken over by streaming platforms. Suresh Bhanushali and Photofit Music is one reputed record label that provides a platform to new and fresh talents irrespective of the genre, states Mr. Rajiv John Sauson, Director Photofit. 


Mr. Rajiv John Sauson also mentions online streaming services have made listening to music as easy as pie. Streaming has become a huge part of our life today. Spotify, Apple Music, Amazon Music, Saavn, etc. streaming is the best thing that has brought shift to the music industry. Youtube is by far the most preferred music streaming service and the world's biggest streaming service. Services like these are helping artists to achieve their career goals, adds Mr. Amit K Shiva, Director Photofit.


Despite a consensus that sales of physical albums have declined with the increasing prevalence of digital music. Physical formats still occupy a fraction of the market, with a noticeable increase in the sales of albums in a few countries where digital media is not predominant. Having said that, Producer Suresh Bhanushali and Photofit Music act as a backbone for such Artists and help them acquire their dream. 


Streaming music services represent the music industry’s greatest prospective source of revenue and are well established among consumers. Empirically online music channels have streaming and downloading. This presents a theory of a streaming music business model consisting of two types of services that offers access free of charge and are financed by advertising. 


The second service charges its users with additional benefits. Digital markets have gained tremendous importance after opening a new source of income for record companies. Hence, most record companies including Photofit Music have tapped the streaming channels too. Undoubtedly, Suresh Bhanushali and Photofit Music have always been up with the trend to make sure the reach of their project. 


Although music downloads remain the most important source of digital revenues. The conditions under which it can be profitable for artists to distribute their music through a streaming platform. Competition between the streaming platform and the digital music store is significant, states Mr. Rajiv John Sauson. The growth and popularity of music streaming are generally seen as wins for music consumers, giving them greater freedom and virtually limitless access to musical content. Streaming services are in the business of creating branded musical experiences, which appear to offer fluid and abundant musical content which makes labels like Photofit Music and individual artists take advantage of huge platforms and grow their fame.


Streaming services offer customers a vast selection of music to choose from. Subscribers can create their own playlist. These services make customers aware of any new release from their artist. New artists have a greater chance of making profits off their music. If you are an artist you would want your work in front of as many people as possible Mr. Rajiv John Sauson, Director, Photofit, further explains the benefits of online streaming. 


Photofit Music Company is headed to create the best of music in different kinds and will continue to contribute best to the music business and give potential open doors to the artists with updated technologies to ensure vast visibility.




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