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The Future of Live Shows Back Again state Mr. Rajiv John Sauson, Director, Photofit.

 The worldwide music industry has changed gigantically. 2021 was an intense year for us and was an extended year of surprises considering the music business too. In spite of the fact that music is known to be a piece of daily existence and an asset for disposition and emotion management, regular daily life has changed significantly for many due to the global pandemic, making the role of music in everyday lifeless certain. Music utilization is expanding higher these days and streaming platforms are to be given all credits. Record label like Photofit is leaving their imprint to flow with the trend. Suresh Bhanushali and Photofit Music is a one-stop music platform for talents to showcase themselves says Mr. Rajiv John Sauson, who is a musician and Director of Photofit. 



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Streaming is not the future it is very much now and the trend today. Mr. Rajiv John Sauson also adds it's said streaming services deliver listeners and not fans. But be it live streaming or live music or live concerts whatever generates revenue for the music industry and independent artist is preferred. Also, Producer Suresh Bhanushali with Photofit being a music company welcomes new talent on board wholeheartedly.

The global music industry is worth over $50 billion, as per data, with two major income streams. The primary, unrecorded music, makes more than half of revenues and is derived mainly from sales of tickets to live performances.

The second, recorded music, joins revenue from streaming, digital downloads, physical sales, and synchronization revenues. The development of the recording business was rapid. 

When pandemic hit the world it stopped all live events which therefore limited the profits of musicians, labels, and all other professionals related to this area.  It likewise constrained artists to accomplish without in-person events or virtual events which were also reduced comparatively further adds Mr. Rajiv John Sauson. Being a Musician at heart and then the Director of Photofit I can relate to complications that musicians must have faced to portray or survive during this pandemic expresses Mr. Rajiv John Sauson.

The developing significance of the live music business is reflected in both corporate and state activity. Because live music matters to its audiences, its promoters have been able to follow strategies, in particular, for dealing with their cost problem. They have, first, expanded audience size, by broadening the scope of ‘the tour’, and, above all, by growing a new sort of musical event, the festival. A live concert is not simply a transitory experience but also symbolizes what it means to be a music fan irrespective of the genre. Suresh Bhanushali and Photofit Music have a vision of tapping the untapped genre of music that highlights talents adds Mr. Amit K Shiva, Director of Photofit.

Live music is simply the main thrust that assists performers with supporting themselves and making a living by doing what they loved the most- making music and playing it live. During the pandemic, there was a time musicians worked on alternative part-time jobs and now that life is returning to typical post-pandemic live music is also restoring its lost significance. All music lovers and Live music fans are surely content with this.

Hence, Suresh Bhanushali and Photofit Music play an important role in the music industry for providing platforms. 



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